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17 Tested LinkedIn Headline Templates Inspired by Top LinkedIn Creators

In the highly competitive world of LinkedIn, having a captivating headline is crucial for professionals who want to stand out and attract valuable opportunities. A well-crafted LinkedIn headline serves as a powerful tool to grab attention and create a positive first impression.

Importance of LinkedIn Headlines

Your LinkedIn headline is like a digital business card. It’s the first thing people see when they visit your profile and can significantly influence their decision to explore further. A strong headline can make all the difference in how you are perceived on the platform. Here’s why LinkedIn headlines are so important:

  1. Grab Attention: A compelling headline piques curiosity and encourages people to learn more about you.
  2. Differentiate You: In a sea of professionals, a well-crafted headline helps you stand out from the crowd.
  3. Showcase Expertise: Your headline is an opportunity to highlight your skills, experience, and industry knowledge.
  4. Attract Opportunities: A captivating headline can attract recruiters, potential clients, or collaborators who are looking for someone with your expertise.
  5. Spark Engagement: When your headline resonates with others, it increases the likelihood of profile visits, connection requests, and meaningful conversations.

Now, let’s explore the 17 tested LinkedIn headline templates to help you create an attention-grabbing headline for your profile.

1. Dina Calakovic

  • Template: I help you get [Benefit] through [Mechanism] | [Credibility] | [Topic 1] > [Topic 2] > [Topic 3]
  • Example: I help you close high-ticket deals through SPIN selling | Over $7M in sales generated for clients | Sales > Psychology > Networking
  • Visit Dina Calakovic profile

2. Adam Karpiak

  • Template: [Brand attribute]. [Metaphor]. [Twist the knife and offer relief]. [Pain-oriented question]. [Give them hope]. [CTA]
  • Example: Irreverent copywriter. Copy surgeon. Producing converting copy is hard. I make it easier for you. Is your copy not converting? I can tell you why. Schedule a free consultation here example.com
  • Visit Adam Karpiak profile

3. Tasleem Ahmad Fateh

  • Template: My [Digital asset] will help you get [Benefit] | [Social proof] | [Title]
  • Example: My marketing newsletter will make you smarter | Over 15,000 subscribers agree | CMO at Nike
  • Visit Tasleem Ahmad Fateh profile

4. Kevin Graham

  • Template: [Title] | [Personality-driven statement]
  • Example: PPC specialist | I watch YouTube ads for fun
  • Visit Kevin Graham profile

5. Ellie Middleton

  • Template: [Unique attribute] | [Audience-oriented description of what you do]
  • Example: Introverted speaker | Founder of the largest community for introverted entrepreneurs
  • Visit Ellie Middleton profile

6. Matt Barker

  • Template: [I do X] for [specific audience]. [Benefit 1], [Benefit 2], and [Benefit 3]
  • Example: I design websites for e-commerce owners in the health industry. Increase ROI, reduce CAC, and position your brand for the long run
  • Visit Matt Barker profile

7. Amirul Nordin

  • Template: [Title] | [Interest 1]. [Interest 2]. [Interest 3], [Personality], [CTA]
  • Example: SEM Manager at Beacon Hospital | Digital marketer, lifelong learner, nature lover, INFP-T. #projectsemicolon. Let’s connect to share ideas!
  • Visit Amirul Nordin profile

8. Lara Acosta

  • Template: [What you do] for [Audience 1] and [Audience 2]
  • Example: Building cybersecurity systems for fintech and Web3 brands

9. Charles Miller

  • Template: [What you do] + [Your journey]. [Social proof] + [Benefit]
  • Example: Math professor making the jump in entrepreneurship. Join 500 people following my journey and get early access to my course

10. Dan Go

  • Template: [What you do] + [Audience]. [Share your “why”]. [Give them a reason to follow you]
  • Example: Gamification consultant for SaaS companies. On a mission to make the world a funnier place. Follow me to learn how the world’s largest companies use gamification to build better brands
  • Visit Dan Go LinkedIn profile

11. Izzy Prior

  • Template: [Doing X] for [Audience 1] and [Audience 2] | [Title]
  • Example: Writing email copy for solopreneurs and C-level execs | Founder @ Faraday Agency

12. Jasmin (Jay) Alić

  • Template: [Credibility-driven attribute] | Using [Mechanism] to [Get desired benefit]
  • Example: World’s oldest fitness coach | Using neuroscience to help you get rid of bad habits and develop better ones

13. Sam Browne

  • Template: [Tell them exactly what they’ll get]. [Secondary benefit]. I help [Audience] achieve [desired outcome]
  • Example: Excel tips for non-techies. Free plug-and-play templates. I help non-techies simplify their lives using Excel

14. Ruben Hassid

  • Template: How I [Get desired outcome] and leverage [Mechanism]
  • Example: How I outsource 90% of my agency work and leverage no-code tech

15. Austin Belcak

  • Template: I teach [Audience] how to [Achieve desired outcome] without [Common objection/roadblock] | [Relevant question]. [CTA]
  • Example: I teach young SDRs how to be in the top 1% without waiting a decade | Ready to make the quantum leap? Shoot me a DM

16. Ryan R. Sullivan

  • Template: I [Solve pain X from situation Y] – [Description of mechanism] | [Identifier 1], [Identifier 2], [Identifier 3], [Identifier 4]
  • Example: I help you maximize content output without compromising quality | A proprietary method that combines AI with small teams of 2-3 people | Marketer, Creator, Dad & Entrepreneur

17. Roxana Irimia

  • Template: [Title] | Click follow to [Get main benefit] | [Second reason to follow you]
  • Example: HR Consultant | Click follow to get 1% smarter at HR every day | Sharing everything I’ve learned in 10 years of HR experience

FAQ

Q: Can I customize these headline templates to suit my personal brand? A: Absolutely! These headline templates are meant to inspire and guide you. Feel free to customize them according to your unique personal brand, skills, and expertise. Add your own flair and make sure the headline reflects your authentic self.

Q: How can I measure the effectiveness of my LinkedIn headline? A: Measuring the effectiveness of your LinkedIn headline can be done by observing the engagement and response you receive from your target audience. Keep an eye on metrics such as profile views, connection requests, and messages received. If you notice an increase in relevant engagement, it’s a good sign that your headline is resonating with your audience.

Q: Are there any other successful LinkedIn headline templates? A: Yes, there are numerous successful LinkedIn headline templates beyond the ones mentioned here. It’s always a good idea to explore different approaches and see what aligns best with your personal brand. You can research other successful LinkedIn profiles in your industry or seek inspiration from fellow professionals to discover more headline ideas.

Q: Should I include keywords in my LinkedIn headline? A: Including relevant keywords in your LinkedIn headline is a smart move. It helps optimize your profile for search engines and increases the chances of your profile being discovered by recruiters, clients, or peers looking for specific skills or expertise. However, remember to strike a balance and ensure that the keywords flow naturally within your headline.

Q: Can you provide more tips for optimizing my LinkedIn profile? A: Of course! Optimizing your LinkedIn profile goes beyond just the headline. Here are a few additional tips:

  1. Craft a compelling summary that highlights your unique value proposition.
  2. Showcase your experience and achievements through detailed and engaging descriptions in your work experience section.
  3. Add relevant skills and endorsements to strengthen your professional credibility.
  4. Share relevant industry insights and engage with others through regular posts and comments.
  5. Build a strong network by connecting with professionals in your field and participating in relevant LinkedIn groups.

Remember, LinkedIn is a dynamic platform, so make sure to keep your profile up to date and actively engage with your network to maximize your professional opportunities.